In the April Analysis Review, recent statistics paint a mixed picture of trends in the senior housing industry. While inquiries have declined notably by 11.9 percent there’s a positive uptick in census of 6.3 percent in occupied units. Despite the decrease in inquiries tours have remained stable. This is indicative of active engagement from inquiries with potential living options. Move-ins have dropped by 15 percent; notable is the decrease in move-outs by 8.5 percent with possible stabilization or retention of current residents. Marketing activities surged by 17 percent signaling increased efforts to attract new residents amid shifting market dynamics. Cash receipts have also seen a substantial rise of nearly 24 percent reflecting improved financial performance and stability within the sector.
