July 2021 Update on Senior Housing and Census Operations

The good news from June has carried over into July, as almost all areas reported in our analysis continued to show improvements. Initial Tours were up by almost 125% when compared to July 2020, and while not as high, were close to the same total as June of this year. Census is rebounding, but more slowly, with just a slight increase over last month and when compared to same time last year. Inquiries have been relatively stable for the last six months of 2021, up just a little over 7% from July 2020, while Tour to Move-in conversion times continued to be shorter. The increase in Move-ins for July were small when compared to June of this year, but were up 22% from July 2020, and Move-outs for July were lower, both month-over-month and year-over-year. Gains in Cash Receipts and Room revenues were greater at the beginning of the year, but both continued to show improvement. Assessment/Care fees showed the most significant increase in revenue the last three months when compared to 2020.

Senior Housing Census and Operations Update Text Graphic
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